• News

    Facial recognition is the new advertising craze, here’s how brands are using it

    Remember when facial recognition in the movies was futuristic and exciting? A seemingly far-fetched James Bond-like fantasy that’s too good to be true? Fast forward to 2015 where its quickly becoming the new normal, so much so that various industries have been using it in a number of interesting ways — e.g. to take attendance,…

  • News, Social Media

    Instagram opens API to allow advertising!

      Last week we celebrated 53 years of Independence in Jamaica and across the seas, Instagram was busy doing some freeing of their own by opening their APIs and lowering fees, thus allowing all advertisers to create and promote sponsored content. Advertising on their platform is not a new feature, though it was initially restricted…

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